Narsil SEO · Pro tool
The rankings you almost have already.
Find the searches where your site is already almost on page one of Google, and get the specific small fixes that push each one over the top. Not new pages. The ones you wrote months ago that stalled two spots short.
Included with Pro, along with every tool that ships after it. No credits, no per-run charges.
Start where you're already close
Most SEO advice starts with what to build next. That's the expensive end. A page sitting at position eleven has already convinced Google it belongs in the conversation, and it earns almost nothing, because almost nobody scrolls to it. Moving that page two places is editing. Building a new one that ranks is a season of work.
This is the first thing we look at on a new client's site, and it's the first thing the Finder looks at on yours.
The part that saves the day
A list of near misses is not a plan
Any tool can show you queries ranking eleventh. The useful part is knowing why each one stalled, because the answer differs every time: one page never mentions the phrase people search, another buries the answer below the fold, a third is competing with a page of your own. The Finder names the specific small fix for each query rather than handing you a list to interpret.
When the reason turns out to be two of your own pages fighting over the same search, that's a different tool: the Keyword Conflict Checker, also included with Pro. Both sit alongside the weekly website audit, which keeps every snapshot, so you can see whether a fix moved anything.
We published the method, free
The Striking Distance Harvest Kit is the whole approach, copy-paste ready: the query regex pack, the position filter recipe for Search Console, a failure-mode cheat sheet that tells you which fix each query needs, the monthly tracking table we use with clients, and a lift-score formula for ranking the bets. It runs on free Search Console and a spreadsheet. The article covers the same ground un-gated.
The difference you pay for
Whether you run the spreadsheet. The kit works, and if you'll sit down with it once a month it's the better deal at any price we could charge. What Pro buys is the same job done for you and repeated, next to fourteen other tools and an audit that remembers what your site looked like last month. Doing this once is worth something. Doing it every month is where the compounding lives.
Questions about the Finder
- Which plan includes the Finder?
- Pro, at $99/month, which includes all fifteen tools and every tool that ships later. On Starter the tools are visible but locked, so you can see what you'd be buying first.
- How is this different from your free Striking Distance Kit?
- The kit is the method, and it's genuinely complete: the query regex pack, the position filter recipe for Search Console, a failure-mode cheat sheet, the monthly tracking table, and the lift-score formula for ranking the bets. It runs on free Search Console and a spreadsheet, and the whole approach is published un-gated in the article too. The Finder does that work for you and names the fix per query. If you'll run a spreadsheet once a month, the kit is the better deal and we'd rather say so.
- Why work on page-two rankings at all?
- Because the gap between position 11 and position 9 is usually smaller than the gap between nothing and position 30. A page ranking eleventh has already convinced Google it belongs in the conversation. Moving it is editing, not starting over, which is why this is the first place to look when time is short.
- Will fixing these get me to page one?
- Sometimes, and nobody can promise which ones. Positions move for reasons outside anyone's control, competitors included. What's true is that these are the cheapest bets on the board, and results build over months rather than days.
Go and get the ones you nearly have
Pro is $99/month with all fifteen tools and the weekly website audit, cancelled from the billing portal whenever you like. Or take the free kit and run it yourself this afternoon. Both are fine with us.